We empower small African creative businesses by offering a simple but powerful and user-friendly social marketplace with robust e-commerce tools. So buyers can interact with sellers, buy products using local payment and delivery systems, and track orders in one place.
By 2030, we aim to create an integrated marketplace that connects consumers and creators in Africa, fosters community, and promotes sustainable consumption.
Our mission is to set up a space for the circular economy, to educate and support local entrepreneurs, and to stimulate local growth while taking care of our planet.
In Africa, sellers of second-hand items and handicrafts struggle to grow their creative businesses online due to limited visibility and the absence of structured and integrated platforms for payment processing, order fulfillment, and customer management. Conversely, consumers lack a dedicated platform that enables easy interaction with those sellers, product purchases, and order tracking, which limits their capacity to support small businesses.
Donkafele is a user-friendly social marketplace that connects buyers with sellers via a simple and robust e-commerce tool. It showcases products and fosters relationships. This online marketplace links conscious buyers with local sellers who offer unique, high-quality items that align with their commitment to sustainability.